AYRIE Clean was created to make fragrance simpler, safer, and more intentional.

After decades in the fragrance industry, we saw how complex perfume had become — often built with long ingredient lists, unnecessary additives, and common allergens that can overwhelm sensitive skin and noses. AYRIE Clean was founded to offer a different approach.

Every AYRIE Clean fragrance is crafted with 12 ingredients or fewer, without added common allergens, and formulated to be free from ingredients listed on the European Union fragrance allergen labeling list. All of our fragrances are also IFRA compliant, meeting international safety standards for fragrance use.

By carefully selecting what goes into each formula — and removing what doesn’t need to be there — we create clean, modern fragrances that feel considered, comfortable, and easy to trust. Our scents are designed to sit naturally on the skin and fit seamlessly into everyday life.

AYRIE Clean is fragrance with intention.
Thoughtfully composed for sensitive noses, modern lives, and the generations to come.